McDonald's | Publicis Power of One
McDonald's and the Publicis Power of One, plus integrated agency partners, transformed America's favorite QSR into a cultural icon. From creating a hyper-personalized customer lifecycle journey and launching MyMcDonald's Rewards, to masterfully bringing fan-obsessed relevance campaigns to life across owned digital channels like CRM (Email/Push Notifications), App and .COM—it's clear that our creative has the special sauce McDonald's ordered, and fans are lovin' it!
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